This article was first published in Who What Wear on May. 4, 2024

For me, Mother's Day goes behind simply celebrating my mom. Sure, I love her to death, and she's my main focus on the second Sunday of May, but I also want to celebrate my aunts, cousins, and friends who are mothers. That's right. To me, it's an all-encompassing holiday on which we can celebrate all the mothers in our lives in all forms.

There's only one downside to celebrating so many moms—that is, my shopping list is long. Even worse, many of the moms in my life are notoriously difficult to shop for. Sure, I can go the easy route and send them all a bouquet of flowers, but gift giving is my love language, and I want to do something different. So I spent the better part of a week curating a list of the best Mother's Day beauty gifts that money can buy. After all, I'm a beauty editor, and skincare, hair, and makeup products are what I know best. Keep scrolling to see a definitive guide to Mother's Day gift giving, according to yours truly.

The 20 Best Beauty Gifts to Give This Mother's Day

ETOILE COLLECTIVE
Duo Vanity Case
$100

This best-selling makeup bag is guaranteed to keep your favorite beauty products organized and in place. The high bottom compartment keeps serums and foundations standing upright to prevent spilling. The wide top compartment is the perfect fit for palettes and compacts.

 

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